These days, everyone has at least one social media account. Whether it’s Twitter, LinkedIn, Instagram, or Facebook, tech-savvy businesses know that a social media presence is key to connecting with customers. Small insurance agencies and independent insurance agents also need to meet their existing and potential customers where they are. Today, they’re on social media. … Read more
If there is one thing that every insurance agent worries about, it’s getting quality leads to patronizing their products and services. Nowadays, insurance agents are always on the move to find better marketing strategies and platforms to reach potential insurance leads. Thankfully, digital marketing platforms like Facebook have created a way for small to medium-sized insurance … Read more
Every insurance agent wants their agency to stand out from the crowd and make a considerable profit. In this competitive insurance market, you need to be one step ahead of your competitors to score multiple sales and generate enough leads. An alluring logo of your insurance company can make a considerable impact in the market … Read more
Before you start registering your independent insurance agency, you want to double check that your chosen business name is even available for you to use commercially both in your state and online. State Level The first place you need to check if an entity name is available is at your local Secretary of State or … Read more
If you need help brainstorming an insurance agency name, we have a few tips and ideas to get you started. Top Tips Keep it easy to pronounce – Say the name out loud, have others say it out loud to you too. Is it easy to say and understand? Make it easy to spell – … Read more
The first complete form of Twitter had its debut in 2007 at the famous South by Southwest music conference in Austin, TX, and it initially had trouble developing a revenue stream because, unlike other social media platforms, there was no opportunity for banner advertisements (Britannica.com). Fast forwarding to today, the platform boasts 330 million monthly … Read more
America’s largest companies spend mind-boggling amounts of money on advertising, with behemoths like Procter & Gamble, AT&T, and Disney spending billions every year. You don’t have billions (yet!), but there are many ways you can successfully market yourself without even spending a dime. Email Of course you have email, but are you using it effectively as a marketing tool? There’s … Read more