Stay Motivated as an Insurance Agent

Stay motivated as an independent agent.

To be successful in the insurance industry, you need to remain motivated, hungry for new clients and new opportunities. Of course, as with almost any job, this is always easier said than done. In addition to being engaged with peers and clients, a motivated agent is constantly seeking to improve business relationships and take a … Read more

Save Time & Money as a Small Business Owner

Ways to save money small business owner

Whether you are running an agency or pursuing another business venture, running a small business can be time consuming and, if not done properly, expensive! Especially during the start-up phase, spending your time and money efficiently is key to longevity in the insurance industry. Here are some tips and tricks to help save you big … Read more

Building a Network of Referral Sources

How to get referrals independent insurance agent

Every business owner would love to have a profitable referral network, but few are able to manage one successfully to build their network. As an independent insurance agent, having a strong and reliable referral network can guarantee a steady stream of new clients.    However, building a referral network is not as simple as just … Read more

How to Promote Your Facebook Business Page for Free

We hate to admit it, but there’s no hiding from social media, especially when you run a growing business. In fact, over 90 million small businesses use Facebook according to Hootsuite.com. Regardless of whether you’re a seasoned social media specialist, it can be difficult to get page likes and increase your overall visibility. Here are … Read more

Referrals: Part of Every Conversation

referral programs

Referral Selling is a proven way to find quality prospects that convert at a high level and help you grow your agency. Having a referral system will provide a consistent source of new leads that will feed your agency on a regular basis. Referrals have a higher probability of converting into a client, yet most … Read more

Confessions of an Ex-Farmers Agent

Why I Ended My Partnership with a Farmers Insurance Agency For almost 15 years, I gave my Farmers Insurance agency everything that I could  – my financial investment, energy and, most importantly, the majority of my time. In return, I received an incredible education, met some of the most skillful salespeople in the industry, and … Read more

Insurance Automation: what is it?

insurance automation technology

What is ‘automation?’ Chances are by now that you’ve heard automation talked about in insurance at least half a dozen times now. Automate this, automate that – but what does it really mean? When these insurance leaders talk about how automation is changing the game in insurance, what specific processes are they referring to? Let’s … Read more

Why Your LinkedIn Sucks

Woman writing on notepad

Think your LinkedIn profile is attractive? Take another look. Would you glance twice at it if you were a prospective company or client? If your answer is no, we’ve got you covered. Here are some quick and easy tips to spice up your profile! Add More Content Make a longer, more detailed ‘summary’ section with … Read more

Why Do You Need Email Marketing?

Email marketing for insurance agents

Think about how many times you use email in your own life. How many times a day you hear that ding from your phone? Let’s face it, email is a big part of our lives. Email marketing, when done correctly, can be like having your very own money tree. Chris Combemale, CEO of the Data and Marketing Association once said, “email stands as one … Read more

What to consider before joining an insurance aggregator

Are you considering switching to an insurance aggregator?

As an independent insurance agent, perhaps you have considered joining an insurance aggregator or agency network; in other words, an association consisting of multiple insurance agencies and which offers support and benefits to its members.  These groups, also known as insurance clusters, can vary greatly from one to the next.  Some cluster members share office … Read more