Information to help you grow and succeed
Information to help you grow and succeed
Staying up-to-date on current trends is a full-time job, no worries, we've got you covered! Our weekly Blogs cover hot topics all housed in one place, making searching for new growth strategies a breeze!
Staying up-to-date on current trends is a full-time job, no worries, we've got you covered! Our weekly Blogs cover hot topics all housed in one place, making searching for new growth strategies a breeze!
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Why Your LinkedIn Sucks
Think your LinkedIn profile is attractive? Take another look. Would you glance twice at it if you were a prospective company or client? If your answer is no, we’ve got you covered. Here are some quick and easy tips to spice up your profile! Add More Content Make a longer, more detailed ‘summary’ section with … Read more
Why Do You Need Email Marketing
Think about how many times you use email in your own life. How many times a day you hear that ding from your phone? Let’s face it, email is a big part of our lives. Email marketing, when done correctly, can be like having your very own money tree. Chris Combemale, CEO of the Data and Marketing Association once said, “email stands as one … Read more
What to consider before joining an insurance aggregator
As an independent insurance agent, perhaps you have considered joining an insurance aggregator or agency network; in other words, an association consisting of multiple insurance agencies and which offers support and benefits to its members. These groups, also known as insurance clusters, can vary greatly from one to the next. Some cluster members share office … Read more
Direct Carrier Appointments vs. Producer Sub-Codes: Which Do You Have?
Every captive looks to go independent because they’re tired of being told what business they need to write, how much of it they need to write, and who they have to write it through. You want your name on your book of business, and you want to keep your clients by offering multiple quotes that … Read more
Do you HAVE to call clients at renewal?
Why you should always call your clients at renewal? No matter how successful you are, come renewal time you always have that one teeny tiny thought pop in your head: why not just let the sleeping bear lay? It would be so easy to just let the policy automatically renew. No hard phone call to discuss rate … Read more
Free Marketing Tools for Insurance Agents
America’s largest companies spend mind-boggling amounts of money on advertising, with behemoths like Procter & Gamble, AT&T, and Disney spending billions every year. You don’t have billions (yet!), but there are many ways you can successfully market yourself without even spending a dime. Email Of course you have email, but are you using it effectively as a marketing tool? There’s … Read more
Social Media Tips for Independent Insurance Agents
Social media is unquestionably a powerful marketing tool that you can employ to promote your business, your products and services. Professional insurance agents may have their own Facebook or social media page. But that is not enough! You have to constantly find ways to keep your page interesting to your target audience and therefore, keep your traffic coming. Here are several suggestions from marketing … Read more
Sales Pitch Points
Selling insurance, just like anything else, can be tough. Customers have very specific needs and may not fully understand those needs themselves. In addition, with so many companies and insurance products on the market, it can be tough to convince new prospects that your company is the best. Fortunately, with a little bit of salesmanship, … Read more
30 Marketing Clues You Need To Use
In 2012 there were almost 40,000 independent insurance agencies in the US alone. With 39,999 other competitors, how do you ensure that your company stands out? With so many other companies with similar offerings, it is critical that you have an effective marketing strategy. Ideally, your marketing promotes your brand, builds your business, and generates new clientele. To make your insurance … Read more
ASNOA Announces Partnership with SocialSurvey
ASNOA is proud to announce a partnership with SocialSurvey, a leading review generation platform for insurance agencies. With this partnership, ASNOA affiliates will be able to take advantage of SocialSurvey’s excellent platform to boost their agency’s online presence and credibility. “Local insurance agencies deserve the absolute best in customer experience technology and marketing automation,” said SocialSurvey CEO, Scott Harris. “Our … Read more