sales

Referrals: It can’t hurt to ask

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How can you use a working referral program to generate more business? Referrals are the most coveted way to gain business, and in an age where exposure means everything, they are one of the ways prospective clients determine your credibility. Honestly, the easiest (and cheapest) way to market your agency is by word of mouth, … Read more

Sales Pitch Points

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Diverse speakers make flip chart presentation in conference room

Selling insurance, just like anything else, can be tough. Customers have very specific needs and may not fully understand those needs themselves. In addition, with so many companies and insurance products on the market, it can be tough to convince new prospects that your company is the best. Fortunately, with a little bit of salesmanship, … Read more