Upselling Insurance Products: Why Agents Don’t Ask, and How to Overcome Hesitations

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Independent insurance agents often seek ways to increase sales with their existing clients. The straightforward answer, though sometimes uncomfortable, is simple: just ask! It may sound easier than it actually is in practice, but it’s just a matter of adding to your skill set and practicing daily.   We Encounter Upselling Frequently In our daily … Read more

Why Exceptional Customer Service Is the Cornerstone of Success for Independent Insurance Agents

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In the competitive world of insurance, one factor continues to separate thriving independent agents from the rest: exceptional customer service. For independent insurance agencies, happy clients aren’t just a bonus—they’re the heartbeat of the business. As a member of the ASNOA, you have access to advanced tools, marketing resources, and carrier relationships. But what truly … Read more

Path to Independence: Why Become an Independent Agent

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While there can be benefits to working exclusively for a single insurance company, there are also plenty of drawbacks of being “captive,” and limited to only selling one brand of products. When it comes to serving clients, it’s beneficial to be flexible on product and pricing options. If you’ve been a captive agent in the … Read more

Excess and Surplus Insurance is Likely to Massively Pivot in 2025 — Don’t Miss Out.

Excess & Surplus Insurance

Excess and surplus (E&S) insurance is a fascinating part of the insurance world, as it offers coverage for risks traditional insurers cannot or will not handle. With 2025 shaping up to be a pivotal year for this market, it’s crucial for independent agents to understand the nuances of E&S insurance to serve clients effectively and … Read more

Giving Thanks for Blessings within the Insurance Industry 

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The insurance industry serves as a cornerstone of stability, offering protection to individuals, businesses, and communities during uncertain times. Whether through safeguarding assets, aiding recovery after unexpected events, or fostering resilience, the industry plays a vital role in society. As we enter this season of gratitude, it’s an ideal time to reflect on the many … Read more

Reassessing Insurance Needs in an Era of Weather Uncertainty

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With the increase in natural disasters over the past several years, many are having to reassess weather-related risks and underwriting models. This is especially evident when unexpected events, like Hurricane Helene in September, impact areas not typically prone to such incidents. The Category 4 storm caused severe flooding and property damage throughout the southeastern United … Read more

The Importance of Attending Conferences & Trade Shows for Agency Success

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With rising travel costs and other expenses, you may question whether it’s worth the investment to attend industry conferences and trade shows. However, these events are crucial for staying competitive in tough economic times and fostering both personal and business growth. Here are ten reasons why attending a couple of them each year can be … Read more

Insurance Networks: Questions to Ask Before Joining

Insurance Networks: Questions to Ask Before Joining

Joining an insurance network can provide independent agents with valuable resources, support, and opportunities for growth. It can ultimately help you compete more effectively in the insurance marketplace. However, agents need to ask questions and carefully evaluate the benefits, costs, and terms of membership before deciding to join a particular network. Here are 10 questions … Read more

Understanding Facebook Ads for Insurance Agents

Facebook Ads for Agents

If there is one thing that every insurance agent worries about, it’s getting quality leads to patronizing their products and services. Nowadays, insurance agents are always on the move to find better marketing strategies and platforms to reach potential insurance leads. Thankfully, digital marketing platforms like Facebook have created a way for small to medium-sized insurance … Read more

The Benefits of Community Involvement

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The benefits of community involvement are exponential for independent insurance agents. Regardless of the community you work in, local engagement will help you build relationships. Those relationships will become the roots that your business needs to grow. The more involved you are in your community, the more you will understand its unique insurance needs.   … Read more