Our Blog

  • Industry Trends
  • Tips and Tricks
  • Resources and guides

Who is ASNOA?

The Agent Support Network of America (ASNOA) is a fully integrated marketing and service network for independent insurance agents. We offer more than just carrier and market access, we support your entire business with our list of services, which includes accountinglicensingmarketingtraining, and ongoing educationContact us today to see how we can help you grow your agency.

Our Most Recent Blogs

Three Ways to Maximize Growth

How is growth measured as an independent agent? By writing more business? Sorry, but no. Growth is measured by your knowledge as an insurance professional. You should be constantly learning about the industry. Yes, you are required to attend classes and get credit for continuing education, but CE credits are...
Read Full Article about Three Ways to Maximize Growth

Social Media Contest Ideas

Everyone is preaching about how quickly social media can boost your visibility, but nobody is showing you how. Inspired by our upcoming class on Digital Touch Points (part of the ASNOA U Virtual Road Trip) lead by Communications Assistant Madeline Smith, we've put together the top five easiest social media...
Read Full Article about Social Media Contest Ideas

Need-Based Selling

Let’s talk about potentially the greatest shift in sales in this century: Need-based selling. Need-based selling means restructuring your sales strategies around your individual client’s needs. Up until the pandemic, most sales tactics were based on product offerings; you can provide countless auto policies from all of the biggest carriers,...
Read Full Article about Need-Based Selling

Developing a Strategy For Success

One of the easiest ways to figure out how efficiently your agency is running is by performing a SWOT Analysis… but what the heck is that? Long story short, a SWOT Analysis is a technique for assessing (S)trengths, (W)eaknesses, (O)pportunities, and (T)hreats in your business (mindtools.com). So how is a...
Read Full Article about Developing a Strategy For Success

How to Motivate Your Team

At this stage in the game, most companies are going through an unexpected lull in enthusiasm. It’s not because we lack ambition or determination, it’s just that everything suddenly feels like a lot. We worked at the office, then we worked from home, now we’re back to the office. Swinging...
Read Full Article about How to Motivate Your Team

Bootstrap Marketing for IAs

You’ve heard by now the importance of investing in marketing for your agency, but 1) who has the time to launch several successful marketing campaigns and 2) where would you find the money to pay for them? The good news is that it doesn't have to cost you an arm...
Read Full Article about Bootstrap Marketing for IAs

How to Close Remotely

Whether you’re opening your agency up completely or permanently implementing work-remote options, the recent pandemic has changed how independent agents think about business. Gone are the days of door-to-door prospecting, with digital marketing and advertising taking its place. Times are changing, and independent agents need to acclimate in order to...
Read Full Article about How to Close Remotely

Streamline Commercial Lines Remarketing

Remarketing commercial lines is a big task and shouldn’t be taken lightly. In fact, many agents shy away from the it because they either don’t feel comfortable enough dealing with commercial lines or they think remarketing is too much of a hassle. Let me tell you something: it’s not as...
Read Full Article about Streamline Commercial Lines Remarketing

Google My Business for IAs

The internet is not easy, we know, but something that could make or break a sale is your Google My Business page. More and more people go straight to Google when researching insurance agencies, and if you’re agency’s information isn’t accurate or easily readable, that will most definitely dissuade clients from reaching out.   Here is...
Read Full Article about Google My Business for IAs

Target Marketing for IAs

Target marketing is smart marketing, and if your agency isn’t using these five strategies already, we’ve got news for you: chances are you’re working too hard for too little payoff. But how can you find target markets?   Here are five opportunities to look into:  Take a look at clients you’re currently serving and examine your book of business. Do you write a lot of restaurants and contractors? Maybe you've had a...
Read Full Article about Target Marketing for IAs