Our Blog

  • Industry Trends
  • Tips and Tricks
  • Resources and guides

Who is ASNOA?

The Agent Support Network of America (ASNOA) is a fully integrated marketing and service network for independent insurance agents. We offer more than just carrier and market access, we support your entire business with our list of services, which includes accountinglicensingmarketingtraining, and ongoing educationContact us today to see how we can help you grow your agency.

Our Most Recent Blogs

The Benefits of a Dedicated Insurance CRM (Separate from Your AMS)

For years, independent agencies have tried to make their Agency Management System (AMS) do everything... Sales tracking ✔️Marketing automation ✔️ Relationship management ✔️ Pipeline forecasting✔️ Client communications✔️. However, while modern AMS platforms are powerful, they were never designed to function as true relationship-first sales systems. More and more independent agencies are...
Read Full Article about The Benefits of a Dedicated Insurance CRM (Separate from Your AMS)

Reducing Operational Costs in Your Agency for 2026

In 2026, cost reduction within independent insurance agencies is no longer about cutting coffee budgets or negotiating office leases. It's about operational intelligence. Carrier consolidation, commission compression, rising payroll costs, cybersecurity risk, and technology sprawl have changed the equation. Agencies that thrive in 2026 aren't simply "spending less"; they're designing...
Read Full Article about Reducing Operational Costs in Your Agency for 2026

10 Strategies for Training Good Insurance Producers

Hiring insurance producers can be challenging. Training them well can be even more challenging. Independent agencies have a unique challenge compared to captive agencies: they don't have the massive corporate training infrastructure of a captive carrier, but still need producers who can sell, retain, and build long-term relationships across multiple...
Read Full Article about 10 Strategies for Training Good Insurance Producers

How to Get Started in Commercial Insurance: 10 Tips for Independent Agents

Commercial insurance can feel intimidating, especially for independent agents who build their book on personal lines. It's true that commercial policies are more complex, and it may feel more risky. However, commercial insurance is also one of the most stable, scalable, and rewarding areas of the business. You don't need...
Read Full Article about How to Get Started in Commercial Insurance: 10 Tips for Independent Agents

9 Tips for Sales Mentorship in The Insurance Industry

Independent insurance agents are often told they should "find a mentor," especially when it comes to sales training. But in practice, that advice can feel vague, frustrating, or unrealistic-especially when you're already busy running quotes, handling renewals, chasing leads, and trying to grow revenue at the same time. Unlike captive...
Read Full Article about 9 Tips for Sales Mentorship in The Insurance Industry

Marketing Trends Independent Insurance Agents Should Prepare for in 2026

The insurance industry continues to change, and for independent agents, marketing in 2026 will look very different from just a few years ago. Consumer expectations have shifted dramatically: digital communication is increasingly preferred over print, competition from direct-to-consumer carriers continues to grow, AI use is becoming mainstream, and consumers are...
Read Full Article about Marketing Trends Independent Insurance Agents Should Prepare for in 2026

How SEO Has Changed in 2025 and How Independent Agents Can Adapt and Thrive

Search engine optimization (SEO) in 2025 bears little resemblance to SEO even two years ago, and the changes over the past year are unlike any previous shift. Not even the rise of social media can compare to this. Now that generative AI is dominating search behavior, Google is transforming its...
Read Full Article about How SEO Has Changed in 2025 and How Independent Agents Can Adapt and Thrive

Additional Revenue Streams for Insurance Agents: How to Expand Beyond Traditional Commissions

For independent insurance agents, commissions have long been the backbone of their income. However, as the industry shifts, agents are increasingly seeking ways to diversify their revenue streams. The most successful agencies today look less like traditional sales offices and more like multi-service advisory firms. That's where the good news...
Read Full Article about Additional Revenue Streams for Insurance Agents: How to Expand Beyond Traditional Commissions

How ChatGPT Is Affecting SEO: What Independent Insurance Agents Need to Know as We Wrap Up 2025

The insurance industry has historically adapted well to new technological advances. First, it was online quoting, then comparison sites, then digital marketing. However, the rise of ChatGPT and generative AI is reshaping the SEO landscape more than anything else before. For independent agents, this shift brings both challenges and massive...
Read Full Article about How ChatGPT Is Affecting SEO: What Independent Insurance Agents Need to Know as We Wrap Up 2025

10 Key Signs Your Book of Business Might Be Unhealthy

As independent insurance agents, your book of business is more than just your income; it's the foundation of your agency. It shows the strength of your client relationships, carrier partnerships, and long-term stability. Like any portfolio, however, it can slowly get out of balance. Rates change, carriers shift their focus,...
Read Full Article about 10 Key Signs Your Book of Business Might Be Unhealthy