Information to help you grow and succeed
Staying up-to-date on current trends is a full-time job. No worries, we've got you covered! Our weekly Blogs cover hot-topic information all housed in one place, making searching for new growth strategies a breeze!
Insurance Aggregators / Insurance How-To / Personal Development / Uncategorized
Becoming Independent: Leaving Captivity
Content Marketing / Digital Marketing / Insurance How-To / Local Marketing
Free Marketing Tools for Insurance Agents
Our Most Recent Blogs
30 Marketing Clues You Need To Use
In 2012 there were almost 40,000 independent insurance agencies in the US alone. With 39,999 other competitors, how do you ensure that your company stands out? With so many other companies with similar offerings, it is critical that you have an effective marketing strategy. Ideally, your marketing promotes your brand, builds your business, and generates new clientele. To make your insurance marketing dollars go the furthest, you must first and foremost make a plan. You need to identify what you want out of your marketing campaign and how to get it. Don’t stop with a goal, create bullet point steps and timelines to support that goal and keep you on...
How To Compete Against Insurance Giants
If you asked the average American what insurance companies they know, many of them would be able to mention the GEICO lizard, Peyton Manning with Nationwide, or even JK Simmons telling you that Farmer’s “has seen a thing or two.” These industry giants spend billions each year on their advertisements in an attempt to make their brand a household name. As an independent insurance agent, how can you compete with this kind of massive global marketing? How can you convince a potential client to come to you instead of just searching for the nearest GEICO agent? Here are a few...
What do you know about Cyber Security Insurance?
The concern with Data As an insurance agent, all of your information for clients, businesses, and prospects is stored in a personal secure server, which only you and your producers can access. With everything being locked by personal codes, nobody should be able to breach this data. However, on a holiday vacation, one of your producers accidentally loses his phone in the airport. Two weeks later, you find that all of your secure data has been leaked. What can you do to mitigate damage? What are you required by law to do? What practices and safeguards could you have set...
Is Email Marketing Really Important?
Every day we are communicating with coworkers, businesses, and even friends and family — our lives are in our inbox. When it comes to our spending habits, most of us expect businesses to communicate with us through our email address, providing us relevant information on promotions, deals, or changes to their service. Gone are the days of sitting on the couch on Saturday morning sifting through catalogs and magazines for the best coupons — now we want to have emails sent to us directly showing us where we can get the best deals. According to MarketingSherpa, 91 percent of US...
- « Previous
Who is ASNOA?
The Agent Support Network of America (ASNOA) is a fully integrated marketing and service network for independent insurance agents. We offer more than just carrier and market access, we support your entire business with our list of services, which includes accounting, licensing, marketing, training, and ongoing education. Contact us today to see how we can help you grow your agency.