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Insurance Aggregators / Insurance How-To / Personal Development / Uncategorized

Becoming Independent: Leaving Captivity

ASNOA / June 9, 2020
Content Marketing / Digital Marketing / Insurance How-To / Local Marketing

Free Marketing Tools for Insurance Agents 

Content Marketing / Digital Marketing

Social Media Tips for Independent Insurance Agents

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As an independent insurance agent, perhaps you have considered joining an insurance aggregator or agency network; in other words, an association consisting of multiple insurance agencies and which offers support and benefits to its members.  These groups, also known as insurance clusters, can vary greatly from one to the next.  Some cluster members share office space and staff while in other groups, the members all work remotely from each other. Each insurance cluster is also free to negotiate its own arrangement and commission schedule with the carriers.  And these associations may draft their own membership agreements, adding such terms, conditions,...
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Direct Carrier Appointments vs. Producer Sub-Codes: Which Do You Have?

Every captive looks to go independent because they’re tired of being told what business they need to write, how much of it they need to write, and who they have to write it through. You want your name on your book of business, and you want to keep your clients by offering multiple quotes that fit their needs. That’s what being independent should be all about. To write multiple insurance carriers, agents need to have appointments with that carrier. Many networks say they can offer direct appointments with carriers; however, what separates a regular appointment from a direct carrier appointment?...
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Do you HAVE to call clients at renewal?

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Free Marketing Tools for Insurance Agents 

America’s largest companies spend mind-boggling amounts of money on advertising, with behemoths like Procter & Gamble, AT&T, and Disney spending billions every year. You don’t have billions (yet!), but there are many ways you can successfully market yourself without even spending a dime. Email Of course you have email, but are you using it effectively as a marketing tool? There’s little point in sending an email that no one opens (Do you even know if recipients are opening your emails?). More importantly, is anyone clicking through to your website? There’s no reason to just be throwing things out into the ether – email marketing effectiveness can be measured with...
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Social media is unquestionably a powerful marketing tool that you can employ to promote your business, your products and services. Professional insurance agents may have their own Facebook or social media page. But that is not enough! You have to constantly find ways to keep your page interesting to your target audience and therefore, keep your traffic coming. Here are several suggestions from marketing experts: Independent Insurance Agents Near Me: Be Available Feature a discussions section on your page. This section will allow you to have interactions with your current and potential clients. Encourage them to ask questions and to comment on certain matters regarding insurance. You certainly have...
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Who is ASNOA?

The Agent Support Network of America (ASNOA) is a fully integrated marketing and service network for independent insurance agents. We offer more than just carrier and market access, we support your entire business with our list of services, which includes accountinglicensingmarketingtraining, and ongoing educationContact us today to see how we can help you grow your agency.